Advances in Storage and Transport Facilities Propel Demand for Active, Smart, and Intelligent Packaging Market

Rapidly rising trends of urbanization, modifications to lifestyle habits, and growing demand for food items in frozen or ready to eat formats is expected to generate requirements for optimized storage and packaging solutions, one of which is the use of active, smart, and intelligent packaging, which includes innovations such as modified atmosphere, and active tracking.

This logistical setup my most manufacturers in food industry and by producers of other perishables aims to maintain freshness and nutritional values, along with keeping packaging costs to a minimal level. Active, smart, and intelligent packaging provides end use industries with an easy option to achieve these objectives.

The rising demand for better packaging and storage methods for products such as food & beverages, consumer goods, and sensitive pharmaceuticals widely considered to be the primary influencing factor behind the growth of the active, smart, and intelligent packaging market. Other factors that may impact the market in the future may include:

  1. North America is expected to lead in terms of market share for active, smart, and intelligent packaging. This can be attributed to factors such as stringent regulations in terms of packaging methods and materials in Canada and the United States. The region is expected to be followed closely by the Asia Pacific owing to the rapid rise of numerous emerging economies in the region.
  2. Faster innovation of technologies in the active, smart and intelligent packaging market have resulted in the influx of antimicrobial packaging materials, time-temperature monitors, gas scavenger products and interactive packaging that is enabled through modern mobile devices.
  3. Consumer preference towards reduced additives in food and beverage products, coupled with the increased supply of meat, vegetables, fruits, and frozen or processed foods are anticipated to substantially increase the global demand for the active, smart, and intelligent packaging market.
  4. The market is expected to be restrained for the short term owing to the high costs involved in research and development activities, and also for the initial setup and implementation. Manufacturers are focusing on the development of more affordable options.

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About Ismail Sutaria 11 Articles
Ismail is a seasoned packaging consultant, with over five years of industry experience. Ismail’s consulting experience also comprises consumer goods, and materials landscapes. He has helped numerous organisations with in-depth, accurate research reports and market intelligence. Ismail is a regular at industry conferences and expos, and has been widely covered in both electronic and print media. His key skills include cross-functional team management, competitive benchmarking, opportunity assessment, and macroeconomic analysis. A few of the industry verticals where he recently demonstrated his skill includes Industrial Packaging, Thermoform Packaging, Plastic Bags & Sacks, Folding Cartons, Digital Printing for Packaging, Moulded Fibre Pulp Packaging, Blow Fill Seal Technology, Bag-on-Valve, Parenteral Packaging and Liquid Packaging Cartons.